Gas Station Advertising

Executing Non-traditional advertising ideas.

Author: non-traditional guru  June 25, 2008

 Lottery coaster

I was at a great bar and grill they other day and again I came across a very unique idea in a coaster that was placed under my drink.  It was for the Lottery and it had a cartoon of a guy with a hairy chest from back in the 70’s.  The chest hair said scratch and sniff and the tag line was “Its scratch time baby.” 

The colors were kinda disco and the smell from the scratch and sniff was some kind of cheap cologne like English leather or aqua velvet.  The coaster was square and was really a great conversation starter for all of the people around the bar.


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