This entry was posted on Friday, November 18th, 2011 at 4:07 pm and is filed under Business Advertising, Gas Stations. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
Every day we’re inundated with advertising hype about this product or that product. After a while we may just tune out advertising noise entirely. But we all know that some products are better than others. Of course many people love boxed wine, but most people know that a more expensive bottle will taste better.
Product advertising, for instance gas station advertising, isn’t always just about taste or preference. In the last few years we have seen a rise is in the number of fair trade products available. Many advertising slogans may include the phrase “fair trade”, but it’s important to note that fair trade products are better-better for the world and for the farmers that turn out the products. Fair trade is an organized social movement that is committed to empowering third-world country producers and promoting environmental sustainability.
